For decades African American’s hair care products have been manufactured using ingredients that are highly allergenic and chemically toxic. Some of these ingredients can cause reactions ranging from mild, such as dry scalp to more severe side effects and conditions, as many of them are carcogenic. Regular and long term use of products containing mineral oil, petrolatum, paraffin, propylene glycol, sodium lauryl sulphate, sodium laureth sulphate, or other toxins can lead to permanent scalp damage and in some cases may shrink the hair follicles. Shrunken hair follicles may cause hair to grow slower, thinner and weaker, which cause breakage with the slightest manipulation.
Over a decade ago, Eddie Simpson suffered permanent damage from using hair care products containing toxins. Her thinning, shedding and breakage was not gradual, nor was it merciful; she ended up with one tennis ball sized bald spot in the crown of her head and thinning in several other areas. Her battle with severely damaged hair led her to research all she could on growing African American hair and the proper ingredients for its care. On her journey to proclaiming healthy hair, Eddie learned the best way to maintain braid extensions; the best ingredients for moisture and protein balance; the best vitamins and minerals for healthy hair; and much more. She took all of her knowledge and compiled it into her 71 page comprehensive guide to growing healthy, black hair. The guide not only reveals the mysteries to growing healthy hair, but it is highly entertaining and includes stories that every African American woman can relate to.
Although Eddie was equipped with the knowledge to grow long healthy hair, she continued to come upon roadblocks when searching for hair care products that did not contain toxicities. The countless hours she spent on searching for healthy hair care products turned into hours spent in her kitchen formulating her own hair care product line; Sweet Nature by Eddie. These products are made of the finest natural butters and oils and are infused with herbs that nourish and strengthen African American hair. The products smell so wonderful that a warning sign against human consumption is posted on her website www.fabulousblackwoman.com
Because of her passion for encouraging other women, Eddie’s designed her labels with stories of triumph, growth, and inspiration from her own life. Inspiration moisturizing shampoo is passion fruit scented and tells an inspiring story of Eddie’s teenage years; The Wisdom moisturizer is Shea butter based and smells of sweet chocolate with a label describing lessons she has learned throughout her lifetime; Love stimulating deep conditioner is infused with peppermint oil that awakens hair follicles. This label is inscribed with a poem dedicated to the love of her life Jonathan Jackson; Growth moisturizing braid spray and leave-in conditioner offers encouraging words for facing times of difficulty and has an aroma of tropical fruit. Dream Cream daily moisturizer is a creamier version of Wisdom moisturizer and like Wisdom, smells of sweet chocolate. This label displays quotes by famous people encouraging searching for and following your dreams. These products also double as bath and body products. Each of them, with the exclusion of the conditioner, are excellent for using to keep the skin ultra moisturized, healthy and soft.
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